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Hi, I’m Chelsea.
A Digital Communicator and Brand Strategist.

About

I speak around the world about organisational culture and I firmly believe that creating a dynamic and collaborative working experience positively affects team morale, productivity, and fosters community.

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Chelsea Perino

MEET CHELSEA

In addition to the events I speak at, I’m also doing lots of other stuff. From articles, to interviews, to webinars.

Recent Publications

  • This paper explores the use of artificial intelligence (AI) to build customised and automated user journeys, and how it changes the dynamic of customer service, and perhaps marketing as well, in the modern era.

    Read here →

  • Even before the start of the COVID-19 pandemic there were estimates that 10% of the workforce consisted of remote workers. However, COVID-19 has instigated the largest ‘work from home experiment’ of all time, driven by organisations closing their offices to all but non-essential staff. So this publication examines the importance of developing meaningful and transparent relationships between consumers and brands, the strategy shifts necessary to do business in a very different economic environment, and what the organisation of the future could look like.

    Read here →

  • What does ‘hybrid working’ mean for the role of those workplaces often referred to as ‘3rd Places’ – not the employer’s official office or the employee’s home.

    Read here →

  • This paper is concerned with how our organisational attitudes about workspace have been — and will continue to be — affected by public and organisational policies that dictate how and where we work, and most recently, those pertaining specifically to the COVID-19 pandemic.

    Read here →

What I Do

Trainings

Unlock your full potential with my comprehensive professional training programs.

Presenting

My presentations are carefully crafted to resonate with diverse audiences, catering to their specific needs and interests.

Coaching

Take your career to new heights with my personalised professional coaching services.

Moderation

Dynamic, poised, and skilled in facilitating meaningful discussions, I am the ideal choice to moderate your next event.

Upcoming Appearances

I’m frequently asked to speak at events around the world.
Stay up to date on my whereabouts and join in the conversation.


MARKETING-INTERACTIVE CONTENT360 | 26th June, 2024 | Hong-Kong


CoreNet Global APAC Summit | 5 - 7 March, 2024 | Malaysia


AmCham Women of Influence Summit & Awards Gala | 8 March, 2024 | Hong Kong

  • World Content Forum | Hong Kong

  • PERE | Women in Private Markets Summit

  • Mingtiandi Hong Kong Forum

  • Frey | Uncompromising Style: Why Settling For Less is Never an Option | Hong Kong

  • Mingtiandi Hong Kong Forum

  • GCUC Australia Summit | Sydney

  • CoreNet Global APAC Summit | Hong Kong